Though more brands and businesses are getting into TikTok for marketing, yet the majority of people did not recognize the hype of the platform. In a short period, TikTok has spread like wildfire among millions of Gen Z audiences globally. TikTok has also become one of the most downloaded apps.
TikTok is growing its popularity among millions of people; still, most of the people do not understand what TikTok is all about. Many do not know the value of the TikTok platform, also if it is relevant to their business or brand. Here, in this article, we will discuss ten facts that will help everyone to get an idea about TikTok.
Before getting to know about the facts, let’s check out what TikTok is all about.
TikTok: The Video Sharing Platform
TikTok is a growing social media platform where people can create and share creative video content for about 15 to 60 seconds. It is a platform well-known for its attractive short-videos. It is popular among Generation Z and young Millennials. The growing popularity of the TikTok platform is only due to its original creative content. Some people make use of TikTok services at Flymesocial tiktok fans to increase their popularity on TikTok.
10 Facts That You All Need To Know
- Everything Began In China
Like the other social media platforms, the U.S did not launch TikTok. In the year 2016, TikTok started as Douyin, a Chinese project. Even now, it is the Chinese app of TikTok. Still, a Chinese company named ByteDance owns TikTok. So, if you thought that TikTok is also a platform found by the U.S, then this fact might be an eye-opener for you.
- Over Millions Of Global Users
According to the survey, TikTok has over 800 million active users globally. By a study, 30 million users are from the U.S. It shows how the platform is popular among the audiences. It shows how the platform has enormous potential within a short period.
- The Most Downloaded App
By survey, TikTok made over 1.5 billion downloads on the App Store and Google play store. Passing the one billion mark in a short time is a very significant achievement for the TikTok app. Even now, many of the social media platforms are struggling to reach the one billion downloads. It depicts how the platform is growing its popularity.
- Focus On Gen Z
In a study, about 41% of users are between the ages of 16 to 24 users. It shows how the TikTok platform is grabbing the attention of youngsters. Not only the Gen Z but also many of the Millennials are getting into the platform.
If your target audience is Gen Z, then TikTok is the best platform to try out your marketing skills. In case, if your target market is adults, you need not ignore the platform. Instead, you can try on the platform as it is growing its popularity among the adults too.
- Much More Than Lip-Sync
TikTok is not only an app for lip-syncing videos, but you can also make dancing tutorials, DIY works, showcase your talents, and create try out various videos.
- Daily Engagement
On a survey, an average TikTok user spends about 50 minutes daily on the app. TikTok has become an addictive app where a lot of users even spend hours on the platform. It shows how the app consists of engaging content.
- Active Posting
When compared to all other social media platforms, the activity level on the TikTok platform is very high. According to the survey, 34% of users post at least one video content a day. Due to the active posting, many videos even go viral no matter how many followers they have.
- Confined Content
The critical factor for the popularity of TikTok globally is it’s localized content. The users on TikTok always browse through the “For You” page. Due to the local contests, hashtags, trending tracks, and creative content, TikTok made its reach among the global users.
- Uncomplicated Content Creation
Though the TikTok platform is famous, yet the content creation is straightforward and effortless. You can create attractive videos and share them within a few minutes. You do not have to learn any video editing tools; you can easily create videos and engage with the users. You can even buy TikTok views to boost up your engagement with the audience.
- Known For Originality
The most crucial fact that TikTok differs from other social media platforms is that it produces original content. It makes the users more comfortable and thus enhances greater engagement.
Every fact indicates the growth of the TikTok platform. It’s time that you make your impression on the most popular platform and start creating engaging content.